Belgian & Dutch Market

How to attract the most spending travelers from Europe?

Belgian and Dutch travelers are number 1 in Europe for average holiday expenditures. We create smart local marketing to connect you with Belgian and Dutch travelers.

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In short

Although Belgium and The Netherlands might look small at first glance, they are a very interesting source market.

Belgian travelers are number 1 in Europe for average holiday expenditures. The Luxemburgers and Dutch travelers are number 2 and 3.

By joining forces and resources, we can provide you access to that interesting market in an affordable way.

Qualitative source markets

Belgium and the Netherlands might look small at first glance … but the Benelux are very qualitative source markets to recruit tourists! If you just look to the UNWTO world’s top tourism spenders list, you’ll only notice Germany, the United Kingdom and France in the top 10. As with beautiful gemstones, you have to dig a bit further before you discover them. The Benelux enters the World’s Top 5 if you look to it as one country.

Number 1 in Europe for average holiday expenditures

If you take into account the number of inhabitants you’ll discover that Belgian travelers are number 1 in Europe for average holiday expenditures. The Luxembourgers and Dutch travelers are number 2 and 3. On average Belgian travelers spend almost 2x as much compared to German travelers and 3x as much to the French.

On average Belgian travelers expend almost double as much compared to German travelers and 3 times as much as the French. From a sustainable point of view, you could say that you earn as much with 1.000 Belgians as with 2.000 Germans or 3.000 French but with half the pressure on your natural and cultural resources

Joining forces and resources

We create a co-promotion action plan with inspiring communication. We acquire this by uniting the strengths and means. This way, you get an instant local marketing solution to reach very qualitative travelers on an attractive and affordable way. Co-promotion works!

We got very interesting feedback and several testimonials regarding existing co-promotion projects in other European countries. They all stated the same: the impact is huge and the resources needed small, in comparison with the created publicity. We have many years of experience with the co-promotion formula. By joining forces and resources, we can provide you access to our interesting market in an affordable way.

Today, unique tourism assets are no longer a guarantee to success. In the world we live in, you need to communicate proactively to reach consumers.  Organizations large and small can thus develop their own (travel) brand and promotion. To make it easy and practical, we create a new co-promotion platform with readymade communication packages.